Novos negócios: uma análise de viabilidade para a construção de modelo integrado de gestão operacional envolvendo os modais rodoviário e ferroviário

Abstract

The constant competition of the market is becoming more and more fierce, the companies have been looking for alternatives to cost reduction improvements in their margins, each day it becomes more difficult to be competitive in the market, especially with regard to logistics costs for companies, the union. Modal switching can be an alternative to cost savings and improved end-to-end load management for customers. Our work aims to propose a multimodal transport model between the company VLI, which was created with the proposal of creating logistics solutions integrated to the business of its customers and Usiminas one of the largest steel manufacturers in Brazil to join the rail modal with great advantage. over long distances and the road mode very efficient over short distances. To offer Usiminas a complete integration, performing a feasibility analysis for the construction of an integrated operational management model that consists in operationalizing the entire transport chain, managing the road fleet in order to do the logistics Door to Door, our model aims Transport chain management to the end customer as a way to add value while reducing costs while ensuring increased profitability in operations, organization and customer benefits through a single logistics operator.