Estudo de atratividade para o desenvolvimento de alternativas para entregas de produtos para moradores em áreas de risco

Abstract

This project aims to propose the study of an alternative to the public with restricted reception due to several factors found in our country, such as chaotic urban infrastructure, increased risk areas in large cities, disorderly growth of large communities without formal addressing, social and economic demand due to lack of service and especially the “last mile” in which it is the most costly and inefficient part of the logistics chain. The alternative is to offer customers convenience and ease in receiving their purchase orders using fixed addresses, made available by the online store at the time of online purchase, with lower cost and delivery time. It allows the customer to be more flexible in order to withdraw their orders and orders by e-commerce markets, from virtual stores, in the course of their transfer, at any time and day by installing physical structures in high traffic points of people (railway stations). embarkation and disembarkation of passengers). The analyzed solution discusses the feasibility of using segregated and identified lockers to receive orders, which will receive confirmation of their arrival (order) on the scheduled date and deadline for withdrawal. For the study of operational and economic viability, the existing opportunities were considered based on the repressed demand statistics of the e-commerce market, data that indicate the growth of this market, the competitiveness based on the currently practiced freight prices, the relation supply and demand. according to the service capacity and the safety level of the place where the equipment would be installed. The delivery alternative analyzed is viable, based on the research and studies performed and presented in this project.