As melhores práticas de ESG e como aplicá-las

Abstract

When managing a business, many concerns regarding the social, environmental and corporate impacts of the company's operations can arise. This is because currently the implementation of ESG practices has become as important as the value proposition developed in organizations for innovation. It can be associated both with its reference as a metric of a company's operating model, and it can also be assimilated as a parameter for the development of innovative products and solutions. The perpetuity of the business requires financial health, attention to stakeholders, trends, laws and regulations, efficient use of resources and good management of the value chain, building reputation and purpose, innovation, optimization of impacts and balance in the relationship with the planet and the people. It is in these scenarios that ESG practices earn more and more prominence in organizations. The increase in the number of investments made in startups focused on environmental and labor solutions and with proposals focused on better corporate management is notable. In addition to representing a set of good practices with benefits for the planet and for society as a whole, the ESG can also bring several advantages to the own company, such as reducing costs, increasing revenue, attracting new customers and investors, strengthening business reputation, increased talent retention and satisfaction, identification of strategic opportunities and increased company resilience in the face of socioeconomic and environmental challenges.