Gestão de pessoas: um modelo para atração, formação e retenção de mão de obra operacional feminina para o transporte rodoviário

Abstract

Transport is one of the main factors of production in the economy, with road transport being the main modal for the flow of production in Brazil. The current scenario in this sector calls for a more open look at some trends on the part of companies that, if implemented, will provide better results to the business and customers, being able to contribute to sustaining economic growth, with the generation of full employment and decent work. for men and women. Despite the historical male dominance of the sector, the preference for female labor in certain functions is already a reality in some corporations, whether due to greater care or increased productivity and lower rework rates. On the other hand, some difficulties are still found for women in the sector, mainly due to prejudice and archaic labels. The transformations in the contemporary and work world shows that the job market needs to reinvent itself to meet the new profile of workers.