Novos negócios: um estudo de atratividade para o desenvolvimento de um sistema de informação sobre a qualificação de motoristas profissionais

Abstract

The challenges for road transport companies is to maintain quality, agility and efficiency in a continuous changing market. To keep agility and confidence in the work performed today represents a competitive advantage in the market. It's able to people ensure the design and implementation of the strategy through a competent service, with quality to the costumer. For this reason, companies need qualified professionals in the operation. So, an attractiveness study was carried out to develop a system of information about the qualification of truck drivers, with the objective of developing a model for the management of the driver information, in order to increase the assertiveness in hiring and create more value to the drivers. An analysis of the sector was performed presenting figures about the contingent of drivers and some challenges for their management; It was conducted a survey of successful information management practices for professional performance in two companies, one of these benchmarks in the air transport industry. The perceptions of key business partners and future clients was evaluated about the initial concept of the project, including some suggestions from them at the end. The technical feasibility study showed that the project is possible, currently there is enough technology to cross-check information, and also complying with all Brazilian legislation. The project took into account the business financial feasibility too, presenting four different scenarios, with all related costs, including operation costs. The result of this study shows that the project is promising, but it depends on initial investment and client adhesion.