Modelo de negócio: um estudo aplicado ao transporte urbano de passageiros em Belo Horizonte

Abstract

This paper aims to present a study applied to urban passenger transport in Belo Horizonte, aiming to find possible solutions for the improvement of this sector so important to society. Initially, it provides a historical perspective on the emergence and development of public transport around the world. Then, it briefly analyzes the current reality of urban public transportation in several countries, and then goes on to a more deep study of the Brazilian reality, including notes on the challenges and opportunities of the sector. With the purpose of instructing and fomenting the discussion, conceptual and legal aspects of the current bidding contracting model are approached with the public administration, pointing out the pros and cons of each one. Then, a specific analysis of the model used in the city of Belo Horizonte is made, highlighting the current difficulties faced, especially with the emergence of individual passenger transport applications. The perception of public agents and businessmen in the sector is also explained and, finally, a new, more sustainable and economically attractive bidding contracting model for urban passenger transport companies is presented.