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dc.contributor.advisorHalawi, Leila-
dc.contributor.authorPereira, Daniela de Araujo-
dc.contributor.authorGonçalves, Evandro Magno Vianna-
dc.contributor.authorJeronimo, Fabricio Benato-
dc.contributor.authorBellomo, Renato Luiz Furquim de Mendonça-
dc.date.accessioned2019-01-17T07:45:15Z-
dc.date.available2019-01-17T07:45:15Z-
dc.date.issued2018en_US
dc.identifier.citationPEREIRA, Daniela de Araujo et al. The impact of the miles trade business in the Brazilian airline industry. 2018. 66 f. Capstone Project (Aviation Management Certificate Program) - Embry-Riddle Aeronautical University; Instituto de Transporte e Logística, São Paulo, 2018.en_US
dc.identifier.urihttp://repositorio.itl.org.br/jspui/handle/123456789/111-
dc.descriptionCapstone Project (Aviation Management Certificate Program) - Embry-Riddle Aeronautical University; Instituto de Transporte e Logística, São Paulo, 2018.en_US
dc.subjectMiles trade businessen_US
dc.subjectAirline industryen_US
dc.titleThe impact of the miles trade business in the Brazilian airline industryen_US
dc.contributor.emaildaraujo@voegol.com.bren_US
dc.contributor.emailevandro.goncalves@voeazul.com.bren_US
dc.contributor.emailfabriciobj@yahoo.comen_US
dc.contributor.emailrlfmbellomo@voegol.com.bren_US
dc.publisher.citySão Pauloen_US
dc.description.resumoThis study analyzes the impact of the Miles Trade business in the Brazilian airline industry. This is linked some factors: economy recession, cultural traces, legal flaws and new technologies that led to the creation and growth of the Miles Trade business in Brazil. The impacts over airlines are related to loyalty weakening between customers and airlines and revenue dilution due to the lower prices of air tickets sold in miles. This project analyzes the qualitative impacts using the SWOT analysis, Porter’s 5 forces, Cause and Effect Diagram and the quantitative impacts comparing public available information about the Miles Trade business industry size to the public information of airlines revenue published by ABEAR. By acknowledging the significant impacts this study proposes recommendations and future research in order to mitigate, considering loyalty, legal and regulation, and technology perspectives in the analysis.en_US
dc.description.classAVM - T02en_US
Aparece nas coleções:Aviation Management (AVM)

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